Senior Marketing Analyst - Leads Operations, Marketing Strategy and Insights - REMOTE - US

Marketing Operations

Austin, Texas

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Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.

We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.

About the Role
Marketing Strategy and Insights is a newly formed team within the Marketing Operations and acts as internal consultants to all parts of the Marketing organization, delivering targeted insights into key components of the marketing engine including marketing campaign effectiveness, attribution and ROI, lead scoring, lead management, and more. This newly created manager role will own components of both strategy and execution and act as a contributor to lead management, operations and infrastructure. This is not a “stay in your lane” role as the ideal candidate should thrive working cross-functionally to understand and create big picture solutions

What You Will Do:

  • As Leads Operations Manager, you will own lead scoring, lead routing and lead management; you will partner with our Sales Development organization to ensure SLA alignment and sales funnel conversions.
  • You will design, optimize and build business processes, workflows, technology solutions and roadmaps to remove unnecessary friction in our lead funnel.
  • You will partner with our Marketing Systems and Sales Systems teams to optimize our existing technology; you will work with partners in Marketing Operations, Revenue and Growth, Finance, Data Science and more to translate business requirements into solutions and execute strategic and tactical changes to lead flow integrations, workflows, infrastructure, metric definitions and reporting to improve conversions. 
  • You will own measurement and forensics across our lead flow funnel and instrument measurements, new solutions and observability to track improvements or understand when things are not working well or as intended.
  • You will be a “trusted advisor” and business partner to the marketing and sales organizations, focused on functional alignment, operational excellence, strategic planning and revenue optimization.

What You Will Bring:

  • 5+ years of experience in an analytics role supporting a go-to-market organization in marketing, sales, operations, marketing systems, data science, or some combination; possess a strong understanding of finance, economics, math/statistics
  • Deep familiarity with modern marketing and sales technology stacks (Marketo, Segment, SFDC, Iterable, Leandata, Outreach)
  • 2+ years of SQL experience
  • Experience with data visualization such as Tableau and high proficiency in Excel and/or Google Sheets
  • Strong project management skills: proven ability to drive and execute an agenda in an uncertain and fluid environments
  • Strong business judgment and acumen: Be a tenacious decision maker, able to assess priorities and execute to drive key business outcomes; expertise in group facilitation and the ability to identify, mitigate, and/or escalate.
  • Strong communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills

Come As You Are

At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.

Confluent requires all employees (in office and remote) in the U.S. to be vaccinated for COVID-19. Consistent with federal, state, and local requirements, Confluent will consider requests for reasonable accommodation based on medical conditions/contraindications or sincerely-held religious beliefs where it is able to do so without undue hardship to the company.

Click here to review our California Candidate Privacy Notice, which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.



Best Teammates on Planet Earth
Adjustable Working Arrangements
Robust Benefits
Rest and Recharge Days
Weekly Lunch Spend
Flexible Paid Time Off (PTO)

Confluent is Remote-First

At Confluent, we care about how you work - not where. We encourage you to apply for positions outside of the listed location or your immediate region.

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